How AI Is Affecting Marketing Automation

There’s a slim chance you aren’t at least curious if artificial intelligence can help you meet your marketing goals, even if you aren’t currently using it or don’t fully understand it. And you’re certainly familiar with marketing automation to nurture your customers and form loyal, long-term relationships. But are you aware of how combining these […]

5 Email Trends That Will Drive Success in 2021

In 2020, we saw a huge shift in email marketing trends that has now set the tone for user expectations in the new year. Between increasing educational emails and e-commerce offerings, businesses have been busier than ever with their email marketing strategies and platforms. Even with the rise of social media, tried-and-true email marketing continues […]