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Understanding Why GDPR Email Compliance Rules Affect Your Business
As cloud sharing and data breaches become widespread, people are more vulnerable to having personal information exposed. The goal of GDPR (General Data Protection Regulation) rules is to protect citizen
Understanding Why GDPR Email Compliance Rules Affect Your Business
As cloud sharing and data breaches become widespread, people are more vulnerable to having personal information exposed. The goal of GDPR (General Data Protection Regulation) rules is to protect citizen

Glimpse Eloqua’s Newest 19A Release Updates
For many years I’ve been a huge supporter of Eloqua’s dynamic marketing platform. The marketing automation system typically comes out

4 Reasons Why We Love Justuno
From startups to major corporations, over 50,000 businesses are using Justuno to increase conversion rates, capture new leads, and improve

Marketing Automation – An Effective Tool For Your Sales Team
The purpose of marketing automation software is to better understand what customers are doing online, what they want, and how

4 Tips for Getting Personal with SMS Marketing
Implementing mobile-friendly features in your marketing strategy is no longer an option, it’s a requirement. The majority of your audience

The Pros and Cons of the Adobe Marketo Acquisition
In September, Adobe acquired Marketo for a whopping $4.75 billion. Marketo is an account-based marketing automation business with 500 partners

4 Reasons Why You Need a Professional To Help You With Your Marketing Automation
Did you know only 5% of marketing automation users would consider themselves experts? Most business owners and marketers admit to

15 Insightful Quotes about Email Marketing
A little inspiration can go a long way! If you’re in a work slump or need some extra encouragement to

How to Sell Marketing Automation to a Skeptic
If you still need to be convinced to use a marketing automation platform (MAP) for your business think of it

Where will email marketing be 1 year from now?
Email marketing has been around for 40 years and it doesn’t appear to be stopping anytime soon. In fact, emails

What’s Holding Back Your Marketing Strategy?
Are you worried about investing money into a marketing strategy that fails to capture leads? Fortunately there are numerous ways

5 Tell-Tale Signs You Need to Get a New Marketing Automation
There are dozens of marketing automation platforms (MAPs) to choose for your business, so how do you know if you’ve

Responsible for a Email Marketing Budget? 3 Terrible Ways to Spend Your Money
Whether you’re experiencing a slump in your conversion rates, or using marketing automation for the first time, we’re here to